Choosing the right business management software is essential for companies looking to scale efficiently.

While QuickBooks has long been a staple for small businesses managing their accounting, Microsoft Dynamics 365 Business Central offers a more comprehensive solution that covers your entire business operations.

Let’s explore the key differences to help you decide which platform fits your needs.

All-in-One Solution vs. Add-Ons

Business Central provides an all-in-one solution with a single license that covers a wide range of business processes, from Finance and Sales to Manufacturing, Service Management, Manufacturing and Supply Chain operations. This holistic approach ensures that companies have access to all the tools they need under one price without the need to purchase multiple add-ons or navigate complex pricing tiers. As your business grows, Business Central scales with you, making it an excellent long-term investment.

QuickBooks, by contrast, focuses primarily on accounting and offers limited capabilities outside of that core functionality. For businesses requiring additional features such as Payroll, Time Tracking, and Inventory Management, QuickBooks users must purchase add-ons, often from the QuickBooks App Store. This can lead to increased costs and a more fragmented system, where critical functions are not seamlessly integrated. Many users find that QuickBooks lacks the comprehensive nature of Business Central, especially as they scale.

Partner Ecosystems and Customisation

Business Central benefits from an extensive partner ecosystem, offering thousands of apps on Microsoft AppSource to help organisations customise their ERP to meet specific industry requirements or unique operational needs.

In contrast, QuickBooks offers a much smaller pool of apps via its App Store. While this might be sufficient for smaller businesses with basic needs, it can become limiting as your company grows and your requirements become more complex. Additionally, the majority of QuickBooks' partners are based in the U.S., which could be a challenge for businesses needing support in other regions, like Australia.

Driving Smarter Business Decisions with AI

Business Central is equipped with cutting-edge AI features, such as Microsoft Copilot, which helps businesses automate tasks and make more informed decisions. For example, with Microsoft Dynamics 365 Copilot, users can automatically create sales order, purchase order, analytics, generate product descriptions or predict late payments—helping to streamline operations and improve cash flow management. Business Central’s integration with the broader Microsoft ecosystem also means that it benefits from ongoing AI advancements, further enhancing its functionality.

QuickBooks, while starting to incorporate AI with its Intuit Assist feature, is still behind in delivering the robust AI-driven insights that Business Central provides. Intuit Assist is slowly being rolled out and focuses more on conversational support rather than the advanced predictive analytics and automation that Business Central offers.

A Seamless Business Ecosystem

One of the standout features of Business Central is its seamless integration with Microsoft 365. This deep interoperability allows users to access and manage business processes directly within familiar Microsoft tools like Outlook, Excel, and Teams. For example, users can complete an entire order-to-cash process within Outlook, or leverage Microsoft Teams to access Business Central data without needing a separate license. This integration streamlines workflows and improves collaboration across teams, all within a familiar Microsoft environment.

QuickBooks offers basic integration with Microsoft Excel, but it lacks the native interoperability with Microsoft 365 applications like Teams and Outlook. For businesses heavily invested in the Microsoft ecosystem, this could mean additional steps to ensure data flows smoothly between systems, potentially increasing information silos and reducing efficiency.

Complete CRM Suite vs. Separate Solutions

Microsoft Dynamics 365 Business Central integrates seamlessly with Dynamics 365 CRM applications, including Sales, Marketing, Field Service, and Project Operations. This comprehensive CRM suite enables businesses to manage the full customer journey—from initial engagement and marketing efforts to sales, field service, and project delivery. By unifying customer data with operational processes, Business Central provides businesses with a holistic view of their customer relationships, improving efficiency and customer satisfaction.

QuickBooks, however, is primarily an accounting solution and does not offer native CRM functionality. Businesses that require CRM capabilities need to rely on third-party integrations through the QuickBooks App Store, such as Salesforce or HubSpot. While these integrations offer CRM features, they often result in separate systems for managing customer relationships and operational processes, leading to potential inefficiencies and data silos. For companies that need seamless CRM and ERP functionality, Business Central’s unified approach offers a more robust and integrated solution.

Advanced Data Insights and Low-Code Development

Microsoft Dynamics 365 Business Central seamlessly integrates with the wider Microsoft Power Platform, including Power Apps, Power BI, Power Automate, and Power Pages. This integration empowers businesses to create custom applications, automate workflows, build powerful data analytics dashboards, and even design their own business websites—all within a low-code environment. With Power BI, businesses can unlock deeper insights from their data, while Power Apps allows users to create custom solutions tailored to their unique processes without needing extensive developer resources.

QuickBooks lacks direct integration with the Microsoft Power Platform. While third-party integrations for some Power BI features are possible, QuickBooks users miss out on the cohesive low-code and data analytics ecosystem provided by Microsoft. For businesses seeking an environment where automation, app creation, and advanced reporting are natively supported, Business Central’s integration with the Power Platform offers a superior solution.

Enterprise-Grade Security and Reliability

Business Central is built on Microsoft’s Azure cloud platform, ensuring enterprise-grade security, performance, and reliability. With a 99.9% service level agreement (SLA), businesses can trust that their systems will remain operational with minimal downtime. Additionally, the shared Azure tenant allows organisations to manage licenses and ensure data security across both Dynamics 365 and Microsoft 365 environments.

QuickBooks, while cloud-based, does not offer the same level of scalability, data security, or uptime guarantees as Business Central. For companies with critical operational needs, this can be a significant concern.

The Positive: Accounting Excellence and SMB Focus 

There’s no denying that QuickBooks has earned its place as one of the go-to accounting solutions for small businesses. The platform continues to grow and the availability of QuickBooks advisors and bookkeepers adds to its appeal, offering small businesses easy access to experts who can help manage their accounting. 

QuickBooks also excels at daily accounting tasks, such as invoicing, reconciliations, bill pay, and managing contractors. Its invoicing automation and online payment acceptance are particularly useful for businesses needing simple accounting workflows. Additionally, QuickBooks offers industry-specific editions, allowing businesses in sectors such as retail or professional services to get more tailored features for their needs. 

The Caveat: Scaling Limitations and Upselling 

Despite its strengths, QuickBooks has limitations, especially for growing businesses. One major consideration is its usage limits. As an example, QuickBooks Advanced caps dimensions (referred to as “tags”) at 300, while Business Central allows for unlimited dimensions. This can become a bottleneck as your business becomes more complex and your reporting needs increase. 

QuickBooks also relies heavily on proprietary tools, which can limit flexibility. Business Central, on the other hand, uses widely-adopted market-standard development tools like Visual Studio Code, GitHub, and the Power Platform to build apps or customise logic on top of Dataverse. Additionally, users often experience frequent upselling within the QuickBooks environment, with prompts for additional services like QuickBooks Checking Accounts or QuickBooks Line of Credit offers, which can detract from the overall user experience. 

Feature Microsoft Dynamics 365 Business Central QuickBooks
Subscription Model All-in-one license covering Finance, Sales, Service Management, Manufacturing, and Supply Chain Core accounting solution; additional features like Payroll, Time Tracking, and Inventory require add-ons or third-party integrations
Planning & Budgeting Solver and Power BI offer advanced budgeting, forecasting, and reporting tools Basic financial tools focused on small business accounting, with limited scalability for complex financial planning
Artificial Intelligence Microsoft Copilot provides advanced AI tools for automation and insights, like product description generation and late payment predictions Basic AI functionality, with features like Intuit Assist being slowly rolled out
Microsoft 365 Integration Deep integration with Outlook, Excel, Teams, and other Microsoft 365 tools Basic Excel integration; lacks native Teams or Outlook integration
Process Automation Power Automate enables workflows across over 1,000 connectors, automating tasks across various systems Limited to simple internal workflows within QuickBooks; lacks external automation capabilities
Custom App Development Power Apps enables low-code custom app creation; supports industry-standard tools like Visual Studio Code and GitHub No native low-code app development; relies on third-party integrations from the QuickBooks App Store
Cloud Infrastructure Built on Microsoft Azure with a 99.9% SLA; shared license administration across Dynamics 365 and Microsoft 365 Hosted on Intuit’s infrastructure with no SLA guarantees; uptime and performance are less robust
Reporting & Analytics Power BI and Analysis Mode in Business Central provide advanced reporting and real-time analytics Basic financial reporting; lacks the advanced analytics and real-time insights available in Power BI
CRM Integration Seamless integration with Dynamics 365 CRM applications like Sales, Marketing, Field Service, and Project Operations No native CRM; requires third-party integrations from the QuickBooks App Store, leading to fragmented systems
Last Mile of Functionality Over 5,000 apps on Microsoft AppSource; supported by 3,800 global partners 750 apps in the QuickBooks App Store, primarily focused on U.S. small businesses
Extensibility Easy to extend with Power Platform (Power Apps, Power Automate, Power BI, etc.) Extends through proprietary third-party apps, but lacks the flexibility and low-code development options of the Power Platform

Why Choose Microsoft Dynamics 365 Business Central?

For growing businesses that require more than just basic accounting, Microsoft Dynamics 365 Business Central offers a complete ERP solution that scales with your needs. From advanced AI and automation capabilities to seamless Microsoft 365 integration, Business Central provides the tools necessary to manage operations efficiently across finance, sales, supply chain, and more. Its robust customisation options and global partner network make it the ideal choice for businesses looking to future-proof their operations.

With Professional Advantage you benefit from:

Proven Track Record: Our reputation as a trusted and reliable partner is built on decades of dedicated service and successful implementations. We are a leading force in the Business Central community, delivering real, measurable results for businesses across Australia.

Relationship-Driven Approach: Our focus is on building strong, long-term relationships. We genuinely care about your success, and our team is committed to helping your business achieve its goals.

Innovative Enhancements: Take advantage of our portfolio of PA-developed IP, designed to enhance the functionality and capabilities of Business Central. These innovations ensure that you are always ahead of the curve with the latest technology advancements.

Client Care Program: Our comprehensive Client Care Program is designed to support you at every stage of your ERP journey. It includes a dedicated Client Management Team, a Client Support Team (helpdesk), and a structured Release Management Service to ensure your system remains up-to-date and optimised with Microsoft’s bi-annual releases.

Expert Local Support: Our team is based in Australia, providing tailored, on-the-ground support when you need it most. We’re here to ensure that your Business Central solution evolves with your business and continues to deliver value long after implementation.

By partnering with Professional Advantage, you’re choosing a team that combines deep expertise, innovative solutions, and a relationship-driven approach to help you unlock the full potential of Microsoft Dynamics 365 Business Central.