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User Adoption the most important aspect of collaboration for an organisation
October 2011
Professional Advantage recently hosted a SharePoint 2010 event focussed around the ‘Equation of Collaboration’ with over 75 business leaders in attendance. The attendees were asked to rate the most important aspects of Collaboration to their organisation. Significantly, User Adoption was highlighted as being of the highest importance to those involved in implementing a collaboration platform like SharePoint 2010.
Document Management the most important aspect of an Intranet Strategy
28 April, 2011
Professional Advantage recently hosted an Intranet Seminar for over 200 Information Management Professionals. The attendees were asked to rate the most important aspects of an Intranet Strategy to their organisation. Overwhelmingly, Document Management was highlighted as being of the highest importance to those involved in developing an Intranet Strategy for their company.
April 13, 2011
Australian business technology and services specialist, Professional Advantage, today announced it has signed an agreement with the Australian Institute of Company Directors, to further develop UpBeat, the Microsoft CRM-based membership management software solution.
Envar Engineers & Contractors chooses Microsoft Dynamics GP with WennSoft from Professional Advantage
Recently Envar Engineers & Contractors chose Microsoft Dynamics GP with WennSoft for their financials and service management. Envar has been involved in major construction projects throughout Western Australia, in most other Australian states and as far afield as Indonesia. Their projects range from office blocks, to heritage buildings, and staff accommodation in remote locations.
Robert Giannini, Business Development Manager from Professional Advantage explains: "Envar was looking for a fully integrated solution that was simple to use and catered specifically for the HVAC industry, WennSoft fitted the bill perfectly." We are pleased to welcome Envar to our stable of WennSoft HVAC customers.
Goldline Distributors expands their business with Microsoft Dynamics GP
Goldline Distributors recently acquired two new businesses (Nicholson Agencies and Port Hedland Dairy). Says Robert Giannini Business Development Manager from Professional Advantage: “Goldline wanted to offer their customers a universal experience whether they were in Port Hedland or Kalgoorlie. Moving the new businesses across to Microsoft Dynamics GP with wholesale distribution allowed them to implement the AZOX business to business sales portal, providing access for customers to order their goods online no matter where they were located. Additionally we were able to get the new business up and running within 5 days, and we worked with Mark Gray (General Manager of Goldline) to have him live on the day that he settled the purchase of the business, therefore eliminating the need to run with the old system.” Professional Advantage is pleased to continue to support Goldline Distributors during their ongoing expansion.
Crest Airconditioning Chooses Microsoft Dynamics GP with WennSoft from Professional Advantage
Recently Crest Airconditioning choose Microsoft Dynamics GP with WennSoft for their financials and service management. Crest Air Conditioning is one of the largest residential air conditioning specialists in New South Wales, installing and servicing air conditioning systems to the domestic, commercial and industrial markets of the greater Sydney area.
Robert Mete, Business Development Manager from Professional Advantage explains: "Crest was looking for a fully integrated solution that was simple to use and catered specifically for the HVAC industry, WennSoft fitted the bill perfectly. We are pleased to welcome Crest Airconditioning to our stable of WennSoft HVAC customers."
Skyline Landscaping Chooses Microsoft Dynamics GP with WennSoft from Professional Advantage
Skyline Landscaping is a leading provider of landscaping services throughout the Sydney and Brisbane metropolitan area. Recently they choose Microsoft Dynamics GP with WennSoft for their financials and service management.
"Skyline Landscaping was looking for a fully integrated solution that was customised for the services industry." says Robert Mete Business Development Manager from Professional Advantage: "and WennSoft gave them the answers they needed. We are pleased to welcome Skyline Landscaping Services to our stable of WennSoft customers."
QlikView Business Discovery Solutions achieves a Leaders rating in Gartner's Magic Quadrant
QlikView Business Intelligence Positioned as a Leader in Gartner's Magic Quadrant
QlikView was placed in the leaders quadrant in Gartner, Inc.'s "Magic Quadrant for Business Intelligence Platforms, 2010.
High Technology Achievers are recognised with Professional Advantage Awards
Professional Advantage has announced the winners of its seventh annual Business Improvement Awards. The awards were open to all customers that implemented Microsoft solutions in partnership with Professional Advantage throughout 2010.
QlikView’s in-memory technology provides the fastest way to gain business intelligence (BI) from data trapped in back-end systems because it frees your users from the traditional disk-based BI requirement of long, costly data integration projects.
Professional Advantage Launches End-To-End Recruitment Management Software - 1Staff
Full front to back recruitment solution using the Microsoft Dynamics® platform
Professional Advantage announced general availability of their Front Office recruitment software, 1Staff for Microsoft Dynamics. 1Staff for Microsoft Dynamics® provides an end-to-end solution for recruitment organisations from resume parsing to generating financial statements.
Scott Corporation Chooses SharePoint to improve internal processes & collaboration
Scott Corporation Ltd is Australia's leading specialist transporter of bulk solids and hazardous materials. Operating from 20 branches across the country, they are a national carrier with unrivalled expertise in the transport of bulk solids and liquids by road, rail and sea.
SIMS Metals rethinks the nuts and bolts of their infrastructure
Founded in 1917 Sims Metal Management has grown to be world's largest metals and electronic waste recycler with over 230 sites on 4 continents.
In early 2010 Sims Metal Management's decided to deploy Microsoft System Center Data Protection Manager 2010, Microsoft System Center Configuration Manager 2007 R2 and Microsoft System Center Operations Manager 2007 R2 in conjunction with their IT provider, Professional Advantage.
Professional Advantage today announced that it achieved a top five vendor ranking in Accounting Today's VAR 100 list for 2010.
27th August 2010
Accounting Today is a leading provider of online business news for the tax and accounting community, offering breaking news, in-depth features, insightful editorial analysis, and a host of Web-related resources and services.
The VAR 100: Still standing is a comprehensive feature ranking of accounting software in terms of revenue. See which companies have forged a presence in the VAR marketplace and the product lines they carry. A must-read for any tech-centric CPA firm.
Professional Advantage Named to 2010 President’s Club for Microsoft Dynamics
21st July 2010
Professional Advantage is recognised by Microsoft for commitment to customers
Professional Advantage, one of Australia’s largest providers of business software solutions to mid-size organisations, has been named to the 2010 President’s Club for Microsoft Dynamics for the 12th consecutive year. This achievement is a direct result of the company’s outstanding dedication to customer satisfaction through the delivery of innovative business solutions.
WennSoft Construction Software Named 2010 Top Product
3rd May 2010
Constructech Magazine Names Commercial Top Products Winners
Carol Stream, Ill. – Feb. 26, 2010 – Today, Constructech magazine announced the winning commercial products for its third-annual Constructech Top Products Awards. Winning products are selected by the Constructech editorial team, and are chosen for innovation and successful results in the marketplace.
Microsoft Dynamics GP 2010 Debuts
Sydney, 21st April 2010
New ERP solution helps companies take business insight and connectivity to a new level
Microsoft Corp. today introduced Microsoft Dynamics GP 2010, an easy-to-use enterprise resource planning (ERP) solution for midsize businesses that want advanced functionality, strong business intelligence reporting options and interoperability with other line-of-business applications.
26th October 2009
A complete communications and management platform for multi-outlet Australian retailers
Xstract Mining Consultants Pty Ltd, a resource and mining industry consultancy, has selected Australian business technology and services specialists, Professional Advantage Pty Ltd, to deploy the Microsoft Dynamics AX enterprise resource planning solution for their growing consulting business. The implementation removes the need to use a patchwork of software systems and involves many core Microsoft Dynamics AX modules including financials, project management, time sheets and customer relationship management (CRM).
Professional Advantage has Released The Retailer's Portal at Retail Expo 2009
Sydney, 20th August 2009
A complete communications and management platform for multi-outlet Australian retailers
Professional Advantage has launched The Retailer's Portal, an Australian-developed and supported Internet platform that helps multi-outlet retail organisations to improve communication and collaboration between stores, automate manual and paper-based processes, and store and manage key content.
In addition the Retailer's Portal provides role-specific views and functionality to support head office staff, store managers, master franchisees and store operators.

Professional Advantage is a 2009 Microsoft Australia Partner of the Year Finalist in two categories: Microsoft Dynamics ERP and Microsoft Dynamics CRM
Budget 2009: Small business tax break boosted from 30% to 50%
Purchase IT or POS hardware and enjoy the benefits
The Federal Government will increase the business tax break for assets purchased before the end of 2009 from 30% to 50%. This will apply for companies with turnover of less than $2 million.
Essendon Football Club boosts membership benefits with Professional Advantage
Commissions development of customer relationship management system to help manage over 260,000 members and contacts
The Essendon Football Club (FC) has selected Professional Advantage Pty Ltd, an Australian business technology and services specialist, to develop and deploy a new customer relationship management (CRM) system which will help to provide more targeted services to the Club's 260,000 members and contacts.
These are chosen from organisations that specialise in the sale and implementation of mid-market accounting software. The 100 firms are selected from those businesses that chose to participate in this annual survey.
Philadelphia Eagles win Microsoft Customer Excellence Award for Retail Industry Leadership
Fargo, ND – 3 April 2009
Professional Advantage is pleased to announce that its high profile customer Philadelphia Eagles has won a coveted Microsoft award at Convergence, Microsoft Premium Annual Event.
Professional Advantage Product Earns Microsoft Dynamics Accreditation
Fargo, ND – 19 December 2008
PAM, a Microsoft Dynamics Solution for Recruitment Industry, Has Met Microsoft’s Highest Standard for Partner-Developed Software Solutions
Professional Advantage announced today that its Personnel Agency Management (PAM) solution designed specifically around the needs of recruitment organisations is now Certified for Microsoft Dynamics, which signifies that the solution has met Microsoft Corp.’s highest standard for partner-developed software.
Professional Advantage Named to 2008 Microsoft Dynamics Inner Circle
Sydney, Australia – 4 July 2008
Microsoft Honors Professional Advantage for Outstanding Customer Commitment and Sales Achievement
In acknowledgment of exceptional service and sales performance, Professional Advantage has been named to the 2008 Microsoft Dynamics Inner Circle for the 10th consecutive year. This achievement has been attained by only three other partners worldwide.
Professional Advantage is named a Microsoft President's Club Member
Sydney, Australia – 16 June 2008
Professional Advantage has been named a Microsoft President’s Club member again, the recognition given to the partners for outstanding customer commitment and sales achievement. The award honours Microsoft partners whose commitment to clients is reflected in their business performance and high level of sales achievement.
WennSoft US Executives visit Australia and present to Professional Advantage customer
Sydney, Australia – 27 February 2008
Professional Advantage, the largest provider of integrated WennSoft/Microsoft Dynamics GP solutions in Australasia, has successfully concluded a series of customer briefings in Sydney and Melbourne. The events featured new WennSoft product releases and coincided with the visit of US-based WennSoft founder and CEO Jim Wenninger and its COO and President Julie West.
High Technology Achievers are recognised with Professional Advantage Awards
Sydney, Australia – 20 December 2007
Professional Advantage has announced the winners of its fourth annual Business Improvement Awards. The awards were open to all customers that implemented Microsoft solutions in partnership with Professional Advantage, with over 350 customers eligible. There were two overall winners this year; AUSTAR, which has now won the award two years running, and Roland DG.
Professional Advantage Named to Elite Microsoft Dynamics Inner Circle
Sydney, 2 August 2007
Professional Advantage has been named to the Microsoft Dynamics™ Inner Circle, an accomplishment earned by firms whose sales achievement ranks them at the top echelon of the Microsoft Dynamics global network of value-added reselling partners.
Professional Advantage boosts business with acquisition
Sydney, 12 September 2006
Leading provider of business applications to the mid market, Professional Advantage, has increased its Microsoft Dynamics AX capabilities through the acquisition of Moore Stephens Technology in Brisbane. It has also led to the growth of Professional Advantage's Brisbane office to more than 30 staff.
Sydney, 31 July 2006
Professional Advantage again been recognised by Microsoft for outstanding customer commitment and sales achievements, being named to both the Microsoft Business Solutions Inner Circle and the Microsoft Business Solutions President's Club. This follows on from being named the winner of the Microsoft Business Solutions Customer Care Excellence award for 2006.
Professional Advantage and System 77 band together to put customers first
Sydney, 3 July 2006
Leading provider of business applications to the mid market, Professional Advantage, has announced a merger with System 77. The merger takes effect today, with System 77 becoming a division of Professional Advantage's Microsoft Group.
Professional Advantage expands its Microsoft capabilities
Sydney, 17 April 2006
Leading provider of business applications to the mid market, Professional Advantage, has further increased its ability to offer customers a comprehensive range of solutions across the breadth of the Microsoft solution set.
Professional Advantage offers wider Panorama of business intelligence solutions
Sydney, 30 January 2006
Leading Australian provider of business applications to the mid-market, Professional Advantage, today announced the formation of a new partnership with Panorama Software, a global leader in business intelligence (BI) solutions. Collectively, the two companies now offer one of the best BI solutions for mid-sized organisations available in the Australian market.
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